Through the years, the focus of brands is shifting from targeting potential market and customers to strengthening what they have with the existing and present customers. From general concept, it became all about loyalty.
The tendencies of this particular practice are absolute brand addiction. The customers who purchased a product with a luxury brand becomes obsessed with every products and feel the need to purchase everything a particular brand is offering. Without anything against the strategy of a luxury brand, the concept unfortunately produced intense level of relationship with a brand that already is considered an addiction.
Ever since, fashion is a driving force to social aspects and really influence one’s behavior. It does not mean that fashion and luxury brands ruin one’s personality and character. We cannot blame people for loving a luxury brand especially that this type of brand surely gives one a quality product. Quality is what luxury brands really offer aside from style, design, and authenticity. So those wo can afford it really invest on the luxurious products.
One of the negative effects of longing to have a product with a luxurious brand is purchasing the fake ones or the imitations. Since not everyone can afford the original or authentic goods, people will purchase the products with the same brand but differs from the quality. It is kind of frustrating when you are not able to buy what you want, but forcing yourself and your pocket to buy is not a good thing as well. Purchasing the fake ones, no matter how smooth the creation of it and no matter how it appears to be exactly the same with the original ones, will not satisfy your feeling, since you know in yourself that what you have is not what you really like.
Too much indulgence to luxury brands is totally fine if you have all the resources and means. However, indulging yourself to things that will not really help you emotionally, psychologically, and economically, will be a total waste of all the resources you have. If you feel like you need to seek for a professional help to overcome your addiction, feel free to search Detox Centers Phoenix AZ.