During the lockout, firms began to focus so much on promoting their products by teaming with fashion famous celebrities to drive sales.
In India, the term ‘fashion‘ is like an unbreakable and unshakable thoughts and feelings that drives the fuel of our way of life, acting as the core to intertwine our country’s diverse cultures while simultaneously demarcating each region’s uniqueness.
Even in the midst of a pandemic, none of us can deny fashion, as we paradoxically display a facemask fashion as a “work of art,” picking the correct color and embroidery work or designs to match our attire.
The perception of fashion has evolved over time, and the need for profitability yield has led to a significant in the implementation of novel perspectives in the fashion sector as a result of the pandemic.
Internet Fashion Stores
Physical fashion retailers that have suffered as a result of Covid-19 are preparing to react with a vigorous fight, and here is where the advanced digital stores come in.
Fashion Innovators and Celebs
During the lockout, firms began focusing so much on promoting their products by cooperating with fashion social influencers in order to promote sales.
Concentrate on Healthy Lifestyle
The pandemic ushered in a work-from-home culture, at-home exercises, and meditation, all of which boosted demand for athleisure and activewear.