The share of mobile traffic is increasing. For years now, more users have been surfing the web with a smartphone or tablet than with a desktop computer. It is also part of the measures in technical SEO.
A good mobile version of your fashion and design website is, therefore, a must. Your customers choose different devices and you are responsible for always offering them the best possible user experience. That’s what mobile SEO optimization is all about. It is making your site’s design and content adaptable to different screen sizes and platforms.
Essential aspects of a mobile-friendly website from cheap seo services perspective
Choose a mobile-friendly configuration
Optimizing your website for mobile use starts with deciding on a configuration. If your site is already available in a mobile version that uses the same markup and content as the desktop version, you’re good to go. You can ask for cheap seo services to optimize your fashion website for mobile use.
Responsive design
Responsive sites offer visitors a consistent experience across all device types by adapting the page layout to the size of the browser window. All elements are arranged according to the screen, while the content, HTML code and URL remain the same.
Responsive websites are easy to maintain and update. They require slight to no additional configuration to make them search engine friendly. Google has bluntly declared it a desirable practice. So responsive design is clearly a good option for any website but not the only one.
In order to get the responsive design off the ground, you’ll likely need to redesign your website so that it looks good on both mobile and desktop. With a large website, this can cost a lot of money and time. To save resources, you can also introduce a responsive design step by step. Just start with the pages that get the most mobile traffic.
Dynamic design
Dynamic design enables you to operate a page under a single URL, which delivers different HTML content depending on the end device used. You play different versions of your page depending on your needs. A comprehensive redesign is not necessary for this, but the effort for maintenance and updates increases.
Mobile optimization of a fashion website looks like a lot of hard work. It is, but the benefits it brings can be groundbreaking.
